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Axis Communications Partners With Synnex To Expand and Strengthen Distribution Across Thailand

4 minutes read
Axis Synnex Thailand Official Ceremony

The collaboration will expand the reach of Axis Communications' suite of innovative business solutions to a broader customer base through Synnex Thailand's extensive partner network.

Axis Communications, a global leader in video surveillance, has appointed Synnex Thailand, a leading technology solutions provider, as the newest Authorised Distributor for Thailand. This partnership aims to expand and deliver Axis Communications’ industry-leading network solutions to a wider customer base in Thailand by leveraging Synnex’s extensive partner network. Axis offers network cameras, network video recorders, video management software, access control, intercom, and audio systems, enhanced by intelligent analytics applications, as well as support through high-quality training and empowerment for ecosystem partners.

Carl Malmqvist, Regional Director, South Asia Pacific, Axis Communications said, “Thailand is an important market for us, and it is vital that we have strong business partners as part of our ecosystem to grow our footprint, together. Synnex is a trustworthy brand, and we are excited about the beginning of this relationship. With the strong market presence of Synnex as well as our committed sales team, I am confident that we will achieve joint success and growth, together".

Thailand’s growth is focused on economic transformation with a strong focus on sustainable development and technological innovation. Axis is also focused on identifying, onboarding, and expanding its partner database, with a strong intent to grow segments such as Government, Data Centers, Transportation, Critical Infrastructure, and Global Manufacturing.

“Axis Communications is honoured to partner with Synnex as one of our Authorised Distributors for Thailand. Our relationship is a strategic step in the right direction of accelerating the Axis footprint across the country. We are convinced our partnership will be extremely successful because of their skilled sales team and excellent logistical capabilities”, said Suphawaporn Siriudomdetkul, National Sales Manager, Axis Communications, Thailand.

Axis Synnex Thailand Official Ceremony_2
Axis Communications appoints Synnex Thailand as the newest Authorised Distributor for the country

Ms. Sutida Mongkolsuthree, Chief Executive Officer of Synnex (Thailand) Co., Ltd., added, "Synnex is pleased to collaborate with Axis Communications, a global leader in intelligent security solutions, to introduce high-quality technology to the Thai market. With over 36 years of experience in the industry and the 'Trusted by Synnex' symbol representing our commitment to quality and service, this partnership not only enhances our distribution capabilities through more than 6,000 retail outlets nationwide but also opens opportunities for project-based sales for large-scale projects. Axis' premium-grade products, ranging from network cameras and video management software to comprehensive security systems, will enable Synnex to meet the growing demands of customers in sectors such as government, data centres, transportation, infrastructure, and manufacturing. We are confident that this collaboration will allow us to bring Axis' powerful solutions to the Thai market effectively and contribute to the growth of the security market in Thailand".

In addition to the suite of security products, the key focus will be to drive the next generation of AXIS Camera Station Video Management Software (VMS). This well-packaged offering ensures greater flexibility to meet customer needs. This single-vendor, end-to-end offering includes AXIS Camera Station Pro, a powerful, server-based video and access management software that also offers optional cloud connectivity. 

AXIS Camera Station Edge is our easily accessible cam-to-cloud solution combining the powers of Axis edge devices with Axis cloud services. AXIS Camera Station will also include support for support for multisite management as well as other cloud-based services such as a web client for video, and user and device management. These services are all enabled by our hybrid cloud platform, Axis Cloud Connect. With a focus on innovation, quality, and reliability, Axis Communications remains committed to meeting the evolving needs of its global customer base.

Monica Tomar
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Press contact
Marketing Manager, South Asia Pacific , Axis Communications
Monica Tomar
About Axis Communications

Axis enables a smarter and safer world by creating solutions for improving security and business performance. As a network technology company and industry leader, Axis offers solutions in video surveillance, access control, intercom, and audio systems. They are enhanced by intelligent analytics applications and supported by high-quality training. 

Axis has around 4,000 dedicated employees in over 50 countries and collaborates with technology and system integration partners worldwide to deliver customer solutions. Axis was founded in 1984, and the headquarters are in Lund, Sweden.

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